Get noticed and get your dream clients
If you are in business, the key to staying in business is to get noticed. Perhaps you would love a specific person or business to contact you and do business with you. You have always dreamt of doing business with “enter name here”.
But how do you get them to notice you!
You are in a small business world that is getting smaller every day, how do you get your little business noticed by others?
For any type of business there is usually the contract you are wanting, the big client you wish to land etc. perhaps your biggest competitor already has that client.
Who is the client you dream of and here is what you can do to get noticed?
First
You must present your business is the best possible light so that your ideal client will be impressed when they find you.
- Updated mobile responsive website
- Great quality images
- Great quality content
- Examples of your work
- Testimonials from your clients
- Your personality shining throughout your website
Second
What clients are you actually hoping for? You may dream of having Coca-Cola as a client but can you actually look after their needs?
- Who are your absolute ideal clients
- What are the scenarios that you can help them with
- How can they find you
- How can you find them
- Refine your pitch to these potential clients
Third
Now that you have a clear idea of who you want to notice you, how do you get noticed? Where are your potential clients hanging out? What social platforms do they or their staff use? Are there any other ways you could possibly cross paths and help them to find you or for you to get in touch.
- Social Media platforms
- Online forums
- Mutual connections
Forth
What are you going to show about your business that could catch the eye of these clients? How can you step out of your comfort zone and grab this client?
- Do you have an irresistible offer
- How will they know that you are available for them
- Can you contact them directly
- Who are the key contacts
- Who are the decision-makers
- What pitch to them will ensure they want to work with you
Fifth
Now that you have your offer and your contact you must create a sense of urgency to take up the offer.
Conclusion – This blog offers fairly general information, so you may find that it is not all relevant for your business. If you want help perfecting the above information specific to your business please contact Kelly @ My Sassy Business.
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