by kelly@mysassybusiness.com | Nov 21, 2022 | Blog, Content Marketing, Marketing, Small Business, Social Media
Instagram stories provide the perfect place for you to share videos, announcements and much more. Quite often, I find myself looking at stories rather than looking at the Instagram feed. Have you been doing the same? Facebook has the same feature, although it is not... 
by kelly@mysassybusiness.com | Nov 14, 2022 | Blog, Marketing, Small Business, Social Media
Do you look at your social media engagement? Are you seeing some posts getting likes and comments while others get nothing? What if I told you it doesn’t matter as much as you may think? Everyone is curious about specific numbers, such as a person’s number... 
by kelly@mysassybusiness.com | Oct 24, 2022 | Blog, Marketing, SEO, Small Business, Social Media
Reach is not great on social media and seems to worsen weekly. However, you can always make improvements. Beyond just having organic posts, you should also be running paid ads from time to time or consistently, depending on your business. Is it time you brushed up on... 
by kelly@mysassybusiness.com | Oct 4, 2022 | Blog, Social Media
Is there a magical day or time to post on social media for your business? The simple answer is no. However, you should ensure that you post on the days/times your ideal clients will likely be online. You must ensure that you post regularly to increase your chances of... 
by kelly@mysassybusiness.com | Sep 19, 2022 | Blog, Marketing, Small Business, Social Media
How many people refer business to you? Referrers defined – To direct to a source for help or information. For small businesses to have a consistent rate of ongoing success, they need to have a vast community of supporters. What is a community of supporters? Regular... 
by kelly@mysassybusiness.com | Sep 5, 2022 | Blog, Google Ads, Marketing, Social Media
When running an ad for your business, you want to send people to a landing page that makes them take action. In nature – A flower ensures that it can attract pollinators by using scented or visual cues. What cues do people get after they click on your ad? Is it... 
by kelly@mysassybusiness.com | Aug 29, 2022 | Blog, Marketing, Small Business, Social Media
How long have you been using social media for your small business? How many changes have you seen over the years? Chronological feedGreat reach to no reachGreat engagement to no engagementPost 3 times each day to post dailyPaid advertising is not needed, now to paid... 
by kelly@mysassybusiness.com | Aug 15, 2022 | Blog, Content Marketing, Marketing, Small Business, Social Media
HASHTAGS – Essential when using social media, they impact your content’s performance. It is wise to use hashtags specific to your products and services! A hashtag – Hashtags are words and numbers following the # symbol that categorise and track... 
by kelly@mysassybusiness.com | Aug 8, 2022 | Blog, Content Marketing, Google Ads, Marketing, SEO, Small Business, Social Media
Do you need more inbound leads? Marketing is never easy, so there can be no one size fits all approach. When you use a professional digital marketer, they should always create a different approach for every client. If you are looking after your own marketing, it needs... 
by kelly@mysassybusiness.com | Jul 18, 2022 | Blog, Social Media
How to add value with Social Media Social media is essential to small businesses and remains free and easy to use and connect with your followers. Love it or hate it, social media for both business and personal accounts are here to stay. Businesses and brands, both... 
