by kelly@mysassybusiness.com | May 22, 2023 | Blog, Google Ads, Marketing, Small Business
As a small business owner in Australia, you know how challenging it can be to get your brand noticed in a crowded marketplace. With so many competitors vying for your potential customers’ attention, finding effective ways to get your message out there is... 
by kelly@mysassybusiness.com | Apr 3, 2023 | Blog, Content Marketing, Marketing, Small Business, Social Media
Social media has revolutionised the way businesses connect with their audience. With billions of active users on platforms like Facebook, Instagram, and LinkedIn, small businesses can reach a vast audience and build brand awareness. In this blog post, we’ll... 
by kelly@mysassybusiness.com | Mar 27, 2023 | Blog, Content Marketing, Marketing, Small Business
Marketing is a crucial part of growing any small business. However, it’s easy to make marketing mistakes. In this blog post, we’ll explore some common marketing mistakes to avoid and provide tips on overcoming them in your small business. Not Defining Your... 
by kelly@mysassybusiness.com | Mar 13, 2023 | Blog, Marketing, Small Business, Social Media
Digital marketing is an ever-evolving field with emerging new trends and technologies. As technology advances, businesses must stay informed and adapt to these changes to remain competitive. In this blog post, we’ll look at some of the emerging trends and... 
by kelly@mysassybusiness.com | Mar 6, 2023 | Blog, Marketing, Small Business, Social Media
Social media algorithms can be a challenging aspect of marketing on these platforms. The algorithms determine which posts are shown to users and in what order, making it essential for businesses to understand how they work to maximise their reach and engagement. This... 
by kelly@mysassybusiness.com | Feb 27, 2023 | Blog, Marketing, SEO, Small Business
Local SEO is crucial to small businesses’ search engine optimisation (SEO). With most consumers searching for local businesses online, having a solid online presence is essential for driving foot traffic and increasing sales. Let’s explore how small... 
by kelly@mysassybusiness.com | Feb 20, 2023 | Blog, Content Marketing, Marketing, Small Business, Social Media
The evolution of social media has been a remarkable journey, from the early days of basic online forums to today’s highly sophisticated and integrated platforms. Social media has changed how we communicate, interact, and consume information in just a few... 
by kelly@mysassybusiness.com | Feb 13, 2023 | Blog, Marketing, Small Business, Social Media
Social media has become an essential tool for businesses of all sizes. Still, for small businesses, it can be necessary to reach new customers and build a solid online presence. With so many different platforms, knowing where to start and how to make the most of your... 
by kelly@mysassybusiness.com | Feb 6, 2023 | Blog, Marketing, Small Business, Social Media
Measuring your social media marketing efforts’ return on investment (ROI) can be challenging. Still, it is essential to understand the effectiveness of your strategies and make decisions about the data. Methods to use Set clear goals: Before measuring the ROI of... 
by kelly@mysassybusiness.com | Jan 30, 2023 | Blog, Content Marketing, Google Ads, Marketing, SEO, Small Business, Social Media
Digital marketing uses channels like search engines, social media, email, and websites to promote your product or service. The power of digital marketing is here today to maximise your online presence. It has become an essential part of any business’s... 
